Newsletter: Let’s Meet at #E4G2019 🤝 ; Alexa, Walgreens, TikTok Support Red Nose Day 🔴 ; How Much Should You Pay Influencers? 🤑

Newsletter: Let’s Meet at #E4G2019 🤝 ; Alexa, Walgreens, TikTok Support Red Nose Day 🔴 ; How Much Should You Pay Influencers? 🤑

I'm in Chicago at the Engage for Good Conference! Be sure to follow the conference hashtag (#EFG2019) on Twitter.

While I'm here, I'm moderating two panels at the conference, and you can learn from them whether you're in Chicago or not!

1. Today at 4:15PM CT, Karen Wu and I are presenting the 10 Commandments of Cause Marketing Law. If you are not at the conference you can still get your legal questions answered and a copy of the 10 Commandments by filling out our legal partnership survey.

2. Tomorrow at 1:30PM CT, I'll be with the National Park Foundation in a session that will explore how nonprofits can better position themselves to attract corporations from a variety of industries. The panel includes four corporate supahstahs: Coca-Cola, Union Pacific, L.L. Bean and Subaru. I'll be reporting back to you on all the nuggets of wisdom in an upcoming newsletter. Stay tuned!

If you are at the conference and want to meet up to say hi, just hit reply to this email. Or join me at one of the above sessions and we can talk afterward!

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Newsletter: Cause Marketing & The Law ⚖️ ; How Long Do Partnership Pros Stay on the Job? 🤔; Snapchat Teams Up with Wendy’s to Support Adoption 👨‍👩‍👧‍👧

Newsletter: Cause Marketing & The Law ⚖️ ; How Long Do Partnership Pros Stay on the Job? 🤔; Snapchat Teams Up with Wendy’s to Support Adoption 👨‍👩‍👧‍👧

Just about every week I get a legal question about cause marketing. I'm not a lawyer - nor do I play one on TV - so I don't answer these questions. Instead, I call Karen Wu at Perlman & Perlman! Karen is a lawyer who specializes in cause marketing and corporate partnership law. She's also an outstanding person who goes out of her way to be helpful to the corporate partnership community.

Karen and I want to answer your legal questions!

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Newsletter: How Much Partnership Pros Are Paid in 2019💰; Ace Hardware to Give Away One Million Flags 🇺🇸 ; How Gen Xers Use Social Media📱

Newsletter: How Much Partnership Pros Are Paid in 2019💰; Ace Hardware to Give Away One Million Flags 🇺🇸 ; How Gen Xers Use Social Media📱

This week I'm releasing some of the results from the salary survey Catalist and Selfish Giving conducted in April.

Below is the graph for 2019 partnership salaries for five positions. In the coming weeks, you'll see additional graphs on partnership salaries by geographic region, average duration of employment and fairness of compensation.

Stay tuned for more research! And be sure to take my latest survey on what you want to see more/less of from Selfish Giving in the coming year.

Speaking of what you want to see more/less of from SG, I'm already learning from what you are telling me!

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Newsletter: Burger King Launches ‘Unhappy Meals’ for Mental Health Awareness Month 😄; Poo-Pourri Gives a Crap for Crohn’s Disease💩; The Best Channel for B2B Leads 📊

Newsletter: Burger King Launches ‘Unhappy Meals’ for Mental Health Awareness Month 😄; Poo-Pourri Gives a Crap for Crohn’s Disease💩; The Best Channel for B2B Leads 📊

First, I launched my latest survey last week on what you want to see more (or less) of from Selfish Giving in 2019. Early results are reporting that readers want monthly expert webinars. But is this true for you? What do you want in addition to my Wednesday newsletter? I want to hear form you.

TAKE MY NEW SURVEY

Second, you loved last week's story on Children's Miracle Network's and how they retained corporate partners for decades. And with good reason! Nonprofits report that 85% of their corporate revenue portfolio comes from their existing partners. Stewardship is critical.

Want to learn more? Sign up for this FREE live webinar next week on stewardship with CMN's Clark SweatCatalist’s Maureen Carlson and Lyft’s Veronica Juarez.

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Newsletter: Take My 2019 Survey ✅ ; How to Hold on to Partners for Decades ✊; Create Better Charts to Show Fundraising Results 📊

Newsletter: Take My 2019 Survey ✅ ; How to Hold on to Partners for Decades ✊; Create Better Charts to Show Fundraising Results 📊

I'm pulling out the big guns this week and using my handsome pup, Charlie, to encourage you to take my NEW SURVEY!

This past weekend as I was crunching the numbers for the salary survey you took earlier this month (you'll be seeing the results soon!), I thought of another survey I should have done earlier this year.

This one is all about what you want to see more of (or less!) from Selfish Giving for 2019 and beyond. I did my first survey last year and the feedback was super-helpful. This new survey will make things even better! But I need your help.

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Stewardship: The Key to Keeping Corporate Partners Coming Back for Decades [SPONSORED]

Stewardship: The Key to Keeping Corporate Partners Coming Back for Decades [SPONSORED]

Every organization defines stewardship just a little bit differently. They make it their own. They include activities that are both common to the fundraising sector and unique to their nonprofit at the same time.  It’s hard to come up with one single definition of what the word means, or create best practice tactics that work for all.

After 23 years working in several nonprofits, consulting for hundreds more, talking to corporate donors, designing CSR strategies, looking at constituent data, combing through research reports, asking questions, listening, following the marketplace and just plain observing, I’m going to give you a formula for effective corporate partner stewardship (and how to chop the word up into a more defined and digestible meaning.)

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