Newsletter: 7 Clever Cause Activations for the Fall 🍁; How to Warm Up Cold Email Subscribers 🥶 ; Chobani Launches New ‘Charity Flavor’ with American Farmland Trust 🚜

Newsletter: 7 Clever Cause Activations for the Fall 🍁; How to Warm Up Cold Email Subscribers 🥶 ; Chobani Launches New ‘Charity Flavor’ with American Farmland Trust 🚜

This past week, I got a great question from a reader asking when and how to clean your email list. You know I'm a big believer in email and newsletters - and with good reason. Campaign Monitor just came out with a report that showed "across the board, donors prefer email. Nearly 42% said they prefer to hear from a nonprofit via email from the organization, and 20.5% said an email from the organization would inspire them to give again."

Email works, people. Now on to the question!

Q. I look forward to receiving your email each week! Any recommendation for email list cleaning services and when to remove the disengaged constituents that don't open the emails?

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Newsletter: 5 Ideas to Take Your Social Impact Program Further, Faster 🌬; Bar Patrons Staple Dollars to Walls, Raise $14,000 💵; New Episode of CauseTalk Radio Goes Snap! Crackle! Pop!🎙

Newsletter: 5 Ideas to Take Your Social Impact Program Further, Faster 🌬; Bar Patrons Staple Dollars to Walls, Raise $14,000 💵; New Episode of CauseTalk Radio Goes Snap! Crackle! Pop!🎙

Is your program or partnership in need of a refresh, or a new, innovative idea to take your impact to the next level?

Whether you are a company or a nonprofit, we can all use an infusion of new strategic ideas to drive greater awareness and engagement for social impact efforts. With the launch of Cause BoosterSelfish Giving's and Rocket Social Impact’s new offering to create fresh action or revenue-driving concepts for clients on a tight budget or timeline, we’re sharing five ways to give your program a boost!

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5 Ideas to Take Your Social Impact Program Further, Faster [SPONSORED]

5 Ideas to Take Your Social Impact Program Further, Faster [SPONSORED]

Does your program or partnership in need of a refresh, or a new, innovative idea to take your impact to the next level?

Whether you are a company or a nonprofit, we can all use an infusion of new strategic ideas to drive greater awareness and engagement for social impact efforts. With the launch of Cause Booster, Rocket Social Impact’s new offering to create fresh, action or revenue-driving concepts for clients on a tight budget or timeline, we’re sharing five ways to give your program a boost!

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Newsletter: The Perils of Ignoring Cause Marketing Regulations ⚖️ ; Keds, Fashion Designer Release ‘Hysterical’ Shoe You Can Wear to Vote 🗳 ; Does Your Nonprofit Need Its Own Flavor?👃🏽

Newsletter: The Perils of Ignoring Cause Marketing Regulations ⚖️ ; Keds, Fashion Designer Release ‘Hysterical’ Shoe You Can Wear to Vote 🗳 ; Does Your Nonprofit Need Its Own Flavor?👃🏽

Thanks for your patience waiting for the results of the 2019 Selfish Giving / Accelerist Partnership Law Survey many of you took back in May.

Karen Wu of Perlman & Perlman and I received a lot of questions about corporate partnerships and the law. On the surface, this was great! But we did need to establish a process for answering everyone’s questions. That’s taken some time, but we think you’ll enjoy the results.

Over the next few months, Karen and I will be releasing a four-part series on the four key legal issues for which you requested guidance.

Today, we’re answering five questions on advertising disclosures

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Corporate Partnerships & The Law: Advertising Disclosures ⚖️

Corporate Partnerships & The Law: Advertising Disclosures ⚖️

Thanks for your patience waiting for the results of the Selfish Giving / Accelerist Partnership Law Survey many of you took back in May.

Karen Wu of Perlman & Perlman and I received a lot of questions about corporate partnerships and the law. On the surface, this was great! But we did need to establish a process for answering everyone’s questions. That’s taken some time, but we think you’ll enjoy the results.

Over the next few months, Karen and I will be releasing a four-part series on the four key legal issues for which you requested guidance.

Today, we’re answering your questions on advertising disclosures. The FAQ’s below were taken directly from the survey - although Karen and I modified some of the questions for clarity and for other questions that come up….

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Newsletter: Your Nonprofit Needs an Audience 🎯; Wash-for-a-Cure Aims to Raise $100,000 💦🚙 ; Can You Use a DAF to Pay for an Event Ticket? 🎟

Newsletter: Your Nonprofit Needs an Audience 🎯; Wash-for-a-Cure Aims to Raise $100,000 💦🚙 ; Can You Use a DAF to Pay for an Event Ticket? 🎟

About the same time last week I was speaking at the New Strategies Program at Georgetown University about audience-centric fundraising, Mark Hrywna at The Nonprofit Times was preparing to release an article that highlights just how much nonprofits need to focus on audience-building and raising more money from individuals.

Here's the one sentence that blew me away 🤯...

Overall, 80 cents of every dollar of nonprofit revenue in the United States comes from government grants or contracts and fees for services.

Less than 10% comes from individuals and less than 1% of revenue comes from companies.🤭…

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