Newsletter: Are You Ready for #GivingTuesday? This Guide Will Help 📓; How Brands are Supporting Pinktober 💝; States Are Acting Like Brands 🐻

Newsletter: Are You Ready for #GivingTuesday? This Guide Will Help 📓; How Brands are Supporting Pinktober 💝; States Are Acting Like Brands 🐻

For Momentum, a leading social impact agency that specializes in win-win corporate partnerships, is aiming to supercharge corporate partnerships with (1) a new #GivingTuesday guide on partner activations and (2) a planner to help map out your next successful partnership.

The guide includes:

  • Useful research to share with corporate partners on why they should participate in #GivingTuesday.

  • An example of a partnership that even impressed the pros at For Momentum.

  • Tips to maximize the #GivingTuesday opportunity to leverage and deepen engagement with employees and consumers in an authentic, brand-centric way.

Finally, be sure to review For Momentum’s last strategy in the e-book, which encourages you to use November 27th as a springboard into a longer campaign that will extend fundraising through the lucrative holiday season.

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Guide & Planner: How to Raise Money with Companies on #GivingTuesday [Sponsored]

Guide & Planner: How to Raise Money with Companies on #GivingTuesday [Sponsored]

For all of #GivingTuesday’s success, it’s lagged in one key area: corporate partnerships. Nonprofits have used #GivingTuesday to leverage and deepen their relationships with individuals. This is no small feat, but now nonprofits need to do the same with companies, as adding cause marketing campaigns will unlock even more individual gifts.

One reason nonprofits haven’t tackled corporate partnerships for #GivingTuesday is that no one has showed them how to do it!

For Momentum, a leading social impact agency that specializes in win-win corporate partnerships, is aiming to change that with a new #GivingTuesday guide on partner activations and a planner to help map out your next successful partnership.

The guide includes…

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Newsletter: 10 Top Causes Companies Support 🤑; Voter Registration Drives are Everywhere 🇺🇸; 11 Marketing Ideas for Halloween 🎃

Newsletter: 10 Top Causes Companies Support 🤑; Voter Registration Drives are Everywhere 🇺🇸; 11 Marketing Ideas for Halloween 🎃

Thanks for all the birthday wishes last week! 🎉🎊🎁🎂

1. For those of you who requested a book. It's in your inbox. Don't see it? Check your spam folder as the book is largish file. Still can't find it, hit reply to this email and let me know!

2. For those of you who requested 20 minutes of my time, I sent you an email with a week during which you can schedule an appointment. Please try to stick to that week. I had a ton of requests for appointments and had to stagger them throughout October.

3. For those of you who were fast enough to grab a t-shirt. I'm working on those now. Watch for a package from me and be sure to send me a pic of you wearing the shirt!

Thanks for making my birthday - and every Wednesday - a special day!

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Newsletter: Happy Birthday to You 🎁; 10 Emerging Industries for Corporate Partnerships 🤝; Best Channel for a Sponsorship Ask 🛣

Newsletter: Happy Birthday to You 🎁; 10 Emerging Industries for Corporate Partnerships 🤝; Best Channel for a Sponsorship Ask 🛣

Tomorrow's my birthday!

Truthfully, I don't like getting gifts on my birthday. What can you give the guy who has everything, including loyal email subscribers? In true Selfish Giving style, I'd rather GIVE presents to others on my birthday - and maybe get a few karma points in return!🤞

Are you ready? Here's what you get to choose from. HIT REPLY to this email and pick a FIRST and SECOND choice…

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Newsletter: Companies are Cheap, But Wait! 😲; Slurpees for a Cause🥤; What You Can Learn from Giving Tuesday Model 👩‍🏫

Newsletter: Companies are Cheap, But Wait! 😲; Slurpees for a Cause🥤; What You Can Learn from Giving Tuesday Model 👩‍🏫

Surprise, surprise. Companies are cheap. Many only give one percent of their pretax profits back to charity. Compare that to individuals who give between double and triple the amount that company's give.

Of the $410 billion donated to nonprofits last year, companies only contributed five percent to that total. Womp womp.

That's why every nonprofit should be targeting a company's employees and customers - and not limiting themselves to the company's checkbook. Let the company be a conduit to individual giving - the biggest slice of the charity pie.

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Newsletter: GameStop Aims to Score $100K TODAY for Charity 🎮 ; At What Stores are Consumers Spending Money?💰; Nike’s Lesson for Nonprofits✏️

Newsletter: GameStop Aims to Score $100K TODAY for Charity 🎮 ; At What Stores are Consumers Spending Money?💰; Nike’s Lesson for Nonprofits✏️

GameStop is uniting the gaming community TODAY to raise $100,000 to support Make-A-Wish Foundation and Children’s Miracle Network Hospitals. And I'll be watching it all on Twitter where they are having an all-day Twitter-a-thon.

Cool, I thought! "But will the tweet-storm raise any money," I asked a GameStop rep. We'll see. With over one million Twitter followers surely they can raise some money! I'll be watching. Want to join me?

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