How Smithfield Foods is Doing Well by Doing Good (And What You Can Learn From Them) [SPONSORED]

How Smithfield Foods is Doing Well by Doing Good (And What You Can Learn From Them) [SPONSORED]

If you’re operating in the cause marketing space and you’ve never heard of Smithfield Foods, you’re missing out. This is a company that exemplifies what it means to leverage the power of doing good while building its national and regional brands.

Check it out: Here’s a story that will inspire you to think bigger about your organization’s cause marketing efforts and goals.

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Ep226: Ohio Ice Cream Maker Raises Cold Cash to Cream Cancer

Ep226: Ohio Ice Cream Maker Raises Cold Cash to Cream Cancer

Today on CauseTalk Radio, Megan and I talk to Luconda Dager, President of Velvet Ice Cream, about their long-term partnership with Pelotonia, a grassroots bike tour that funds cancer research at The Ohio State University. On the eve of this year's ride, Pelotonia is working with partners like Velvet Ice Cream to exceed last year's total of over $24 million raised.

On the show, Megan, Luconda and I discuss...

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Ep225: How National NPOs Can Work Effectively with Field Offices on Corporate Partnerships

Ep225: How National NPOs Can Work Effectively with Field Offices on Corporate Partnerships

Today on CauseTalk Radio, Megan I talk to Mollye Rhea, President of Atlanta-based For Momentum, on what's needed for a national partnership to succeed both for the national headquarters and the field offices.

A recent study from For Momentum gathered data on important aspects of the most successful nationwide partnership collaboration across the nonprofit landscape. The findings give nonprofit professionals actionable insights based on data and best practices shared by 50+ leading nonprofits.

On the show, Megan, Mollye and I discuss...

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