Ep229: Zappos Sponsors Pet Adoptions with 'Friends on Us Fridays'

Ep229: Zappos Sponsors Pet Adoptions with 'Friends on Us Fridays'

Today on CauseTalk Radio, Megan and I talk to Steven Bautista, Karma Kommando at Zappos, about Friends on Us Fridays, new initiative furthering the brand's commitment to animal advocacy and pet adoption.

Beginning this month, Zappos for Good in partnership with the North Shore Animal League of America, will sponsor adoptions at select shelters across 15 states and 36 cities every Friday leading up to the launch of the annual Home for the Pawlidayz campaign on Nov. 24th. This means that Zappos will cover all qualifying adoption fees for select shelters each Friday, for both dogs and cats!

On the show, Megan, Steven and I will discuss...

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How Smithfield Foods is Doing Well by Doing Good (And What You Can Learn From Them) [SPONSORED]

How Smithfield Foods is Doing Well by Doing Good (And What You Can Learn From Them) [SPONSORED]

If you’re operating in the cause marketing space and you’ve never heard of Smithfield Foods, you’re missing out. This is a company that exemplifies what it means to leverage the power of doing good while building its national and regional brands.

Check it out: Here’s a story that will inspire you to think bigger about your organization’s cause marketing efforts and goals.

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Ep226: Ohio Ice Cream Maker Raises Cold Cash to Cream Cancer

Ep226: Ohio Ice Cream Maker Raises Cold Cash to Cream Cancer

Today on CauseTalk Radio, Megan and I talk to Luconda Dager, President of Velvet Ice Cream, about their long-term partnership with Pelotonia, a grassroots bike tour that funds cancer research at The Ohio State University. On the eve of this year's ride, Pelotonia is working with partners like Velvet Ice Cream to exceed last year's total of over $24 million raised.

On the show, Megan, Luconda and I discuss...

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