Newsletter: Let's Meet Up at EFG23 Next Month 🤝 ; Partnership Lessons from Doritos; 8 Proven Ways to Engage Wealth Advisors 🤑
I'm really excited to be heading back to the Engage for Good Conference next month.
It's been too long!
The EFG conferences in 2020 and 2021 were virtual, and last year's live conference fell on the same day as my daughter's graduation from college.
Boy, did I want to go last year. But family (and self-preservation 😬) always come first.
But I’m back in 2023, and I want to meet you!
Newsletter: How to Do Cause Marketing with Consumer Packaged Goods Brands 🎁 ; Creative Ideas for Collecting Emails at Events 📧 ; $200 for a Box of Girl Scout Cookies? 🍪
Last week, I left you on a bit of a cliffhanger.
I told you about Todd Arrington, historic site manager at the James A. Garfield National Historic Site (JAGNHS) in Mentor, Ohio, and the tremendous job he's done building an audience on Twitter. He's amassed over 25,000 followers!
📼 A bit of a review...
Building an audience - as Todd has done - is a critical first step on the road to success with corporate partnerships...and everything else….
Newsletter: A Dead, Forgotten President Has More Followers Than You 🪦 ; Two Fast-Growing C-Stores to Add to Your Prospect List 💨 ; Conspiracy Theorists Have Their Own Dating Sites 🤔
If you've never heard of our 20th President James Garfield I wouldn't be surprised.
He only served for a few months before being shot by an assassin. He lingered for two months and died in September 1881. Still, he was an incredible man and showed great potential as a leader.
Whenever I read a history book I usually go down the rabbit hole on the subject. And reading about James Garfield was no different. I started exploring online and quickly discovered the National Park Service's Twitter handle for the James A. Garfield National Historic Site in Mentor, Ohio….
