Recap: #CMF2016 Was Awesome!
The 2016 Cause Marketing Forum Conference was held in Chicago last week. As usual, it was excellent and full of learning, inspiration and friendship. Congrats to David Hessekiel, Megan Strand and the whole CMF team for an outstanding event.
The conference is that one time of year I get to see everyone in the cause marketing world. I'm definitely recharged!
If you haven't attended the conference, or if it's been a few years since you attended, please make plans to attend the conference in 2017. It gets better every year.
20 Kick-Ass Cause Marketing Ideas
Public's Phil Haid and I presented Get Your Creative Juices Flowing: 20 Kick-Ass Concepts. It's always fun presenting with Phil and we had a great crowd!
#CMF2016 Interviews on Facebook Live
During the conference, I interviewed folks from For Momentum, INPEX, Cone and Catalist, who all announced new major research. I also had a great conversation with James Citron of Pledgeling, a social impact platform.
It was my first time using Facebook Live, so please excuse the hiccups. Nevertheless, expect to see more video from me!
Watch the #CMF2016 Facebook Live Videos
Halo Award Winners
You can see a full listing of 2016 Halo Award winners here. Two of the winners were interviewed over the past year on CauseTalk Radio:
Call of Duty Endowment Enlists Gamers, Retailers for Mission to Help Vets
GameStop Quadruples High Score, Raises $1.2 Million for Make-A-Wish
29 Must Follow Cause Marketing Peeps from #CMF2016
I met so many great people at the conference - both old and new! Here are some must follow peeps and their Twitter handles! (If I met you at #CMF2016 and you have an active Twitter handle, send it along and I'll update my list!)
David Hessekiel - Mentor, friend, Yoda....Oh, and founder of CMF!
Megan Strand - Friend, co-host, CauseTalk Radio, Director of Communications at CMF
Alana Burns - Leading cause marketing at the American Lung Association
Brittany Hill - Co-founder at Catalist
Maureen Carlson - Co-founder at Catalist. Ginger
Buddy Teaster - Heads up Soles4Souls. Best hair club with Chris Jarvis
Casey Neese - Digital stud at Heifer International
Chris Jarvis - Employee engagement smartie. Great hair
Clark Sweat - Rainmaker at Children's Miracle Network
Diane Knoepke - Sponsorship guru
Karen Wu - Cause marketing attorney. Get out of jail card
Matthew Smith - Cause marketing guy at Action for Healthy Kids
Mollye Rhea - cause marketing leader at For Momentum
Nick Cavarra - Cause dude at InterMedia
Phil McCarty - The Godfather of Cause Marketing. Need I say more?
Phil Haid - King of Cause Marketing in Canada and my co-presenter. Funny accent
Scott Pansky - Watch for his upcoming book on cause marketing!
Shannon Thompson - Cause marketing gal at Souls4Souls
Sophie Hessekiel - New college grad, comes from good stock, job seeker?
Tali Schwartz - INPEX. New Yorker...but still a good person
Trish Stezzi - Cause gal at INPEX
Martha Grant - Cause gal at Public
Aria Finger - Honcho at DoSomething.org
Anne Erhard - Cause leader at Edelman
Jamie Clark - Marketing smartie at The Wilderness Society
James Citron - CEO at Pledgeling
Mark Feldman - Cause marketing wiz at Cause Consulting
Ray Lin - Director of marketing at DipJar
Quinn Morgan - Founder at CauseGood
