Joe Waters Joe Waters

Newsletter: Are Unrealistic Partnerships Goals Setting You Up to Fail? 😩 ; 11 Ways to Build Your Credibility with Prospects 🤩 ; More Nonprofits Should Experiment with ‘Dogfooding’ 🐶

The Chronicle of Philanthropy shared an interesting article last month titled Unrealistic Fundraising Expectations Are Causing Stress. Here's How to Set More Practical Goals.

The writer was Rasheeda Childress, Senior Editor for Fundraising with the publication. She's one of my faves!

Boy, is this advice needed in fundraising - particularly in corporate partnerships, right? Let's apply some of Rasheeda's points to partnerships…

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Joe Waters Joe Waters

Newsletter: Confronting the ‘Woodchuck’ in Your Partnership Program 🦫 ; The Brands Taking a Bold Stand on Pride Month 🏳️‍🌈; I’m Part of the MEGA Movement ✊

Thanks to everyone who emailed me last week about my ​"Shell-ebration" post​. I should have known that my readers would be huuuuggge turtle fans! 🐢🤩 Yay! 👏👏👏

👉🏻👉🏻 This week, I have another animal story for you that offers a few lessons about corporate partnerships.

Most of you know that I'm an ​AVID gardener​. I spend most of my spring and summer planting flowers and digging out my lawn to make new beds to - you guessed it - plant even more flowers! I'm even experimenting with a vegetable garden this year.🥕🍅🥒 My first one!

Dealing with wildlife is a common issue for gardeners….

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Joe Waters Joe Waters

Newsletter: A Cause for Shell-ebration 🐢 ; Kansas Humane Society Launches ‘OnlyPaws’ Campaign 🫣 ; How to Do Cause Marketing with Chambers, Associations 😇

Monday is the day I usually set aside for writing the "Note from Joe" section of my newsletter. That's the section you are reading right now.

This last Monday was different in two ways. First, Monday was a holiday, so it felt more like a Sunday than a Monday. Still, I was committed to getting my "Note from Joe"! Second, just as I started writing it, my wife came home and told me something that would upend my day….

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