Lead: Lowe's

Snapshot

Services: Home Center, Hardware Stores, Home Improvement, Building Materials

Geographic Scope: Lowe’s has more than 2,355 home improvement and hardware stores across the U.S., Canada, Mexico and its e-commerce site.

Revenue:  $59.1 billion in 2015.

Employees: 285,000 employees

Business Structure: Lowe’s is a publicly traded company (LOW) on the NYSE.

Address: 1000 Lowe’s Boulevard, Mooresville, NC 28117 

Phone: 704.758.1000

Website: Lowes.com

Quick Links:

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You can find lots of stories about Lowe's charitable work on their community newsroom website.

Company Description

Lowe’s Companies, Inc. (NYSE: LOW) is a FORTUNE 50 home improvement company serving more than 17 million customers a week in the United States, Canada and Mexico. Founded in 1946 and based in Mooresville, N.C.,  

Lowe’s retail customers include individual homeowners and renters who complete a wide array of projects from do-it-yourself (DIY) to do-it-for-me (DIFM). Lowe’s professional customers represent more than 30 percent of total sales and consist of two broad categories; construction and trade, and maintenance, repair and operations.  Lowe's is the second largest home improvement chain (behind The Home Depot) and the second-largest US home appliance retailer (after Sears).

Consumer Profile

Meet Trisha

Trisha is the quintessential CEO of her household. She is a young Gen X homemaker who loves DIY projects, reality TV and smart home technology that makes her life easier. Since her children are between the ages of 3 and 10, she mostly spends their modest expendable income on children’s products. She and her husband are politically conservative, and own SUVs and trucks for toting kids and materials for the home. Trisha enjoys running, while her husband loves to fish. They both enjoy grilling at home with fresh, gluten-free ingredients while they entertain friends and family.

Consumer Philanthropic Affinities

Charitable Focus & Programs


Every year, they support their communities through a combination of charitable giving and employee volunteerism. Through the Lowe’s Charitable and Educational Foundation, corporate donations and store giving, they partner with trusted organizations and contribute millions annually to educational programs, community rebuilding efforts and disaster relief. Lowe’s employees contribute directly to communities through thousands of hours of volunteer service each year. There’s a good reason they call them Lowe’s Heroes.

Lowe's aligns their community giving and volunteer efforts with programs and partnerships that complement their core business. Each year, they support programs that improve K–12 educational systems, help to rebuild and improve their neighborhoods and provide relief to communities in need.

  • $33 million in charitable giving
  • 43,192 Lowe’s Heroes Volunteers
  • 3,795 community projects

Community Giving Strategy

K-12 Public Education ($11.2 million)

Strong schools and educational programs are the backbone of their communities and help ensure all children have access to quality education. Through the Lowe’s Toolbox for Education® grant program, educational scholarships and partnerships, they provide opportunities to students across the nation.

Community Improvement ($18.6 million)

As a home improvement company, building strong communities while helping ensure access to safe and affordable housing is a priority. They work with strategic partners to provide building and repair services to communities in need.

Disaster Relief ($3.2 million)

Every year, natural disasters strike with little or no warning. While they can’t predict when or where they’ll happen, they can provide support to leading organizations to aid in relief and recovery efforts.

Nonprofit Partners

Boys & Girls Clubs of America

Since 2009, Lowe’s and the Boys & Girls Clubs of America have joined forces to provide opportunities for their nation’s young people. With more than 4,100 locations, the Boys & Girls Clubs provide invaluable resources and development programs for millions of kids and teens during critical out-of-school hours. Lowe’s supports the clubs each year through charitable donations and employee volunteerism directed at improving club facilities. In 2015, Lowe’s donated $1 million to support improvement projects at 19 Boys & Girls Clubs in the United States, bringing total contributions to $7 million to date. Grants as high as $50,000 will go to support improvement projects such as roof repairs, classroom renovations and safety upgrades. In addition, Lowe’s Heroes employee volunteers have donated their time to support these efforts, adding valuable expertise in the process.

The Nature Conservancy

Since 2005, Lowe’s has worked with the Nature Conservancy—a leading global nonprofit organization dedicated to protecting the lands and water on which all life depends—to support the conservation of natural areas across North America and empower the next generation of leaders. Throughout their decade-long partnership, Lowe’s has contributed more than $10 million to help the Nature Conservancy protect important freshwater and forest lands and to advance youth education and engagement programs. In 2015, Lowe’s contributed $1.25 million to support the Nature Conservancy’s youth educational initiatives. This included funding to support the Nature Works Everywhere school and garden programs, online educational resources, and high school and college internships. Through these programs, they’re providing the youth of today with the resources necessary to solve their environmental challenges of tomorrow.

SkillsUSA

In 2015, Lowe’s provided $1.5 million to SkillsUSA to help address the growing U.S. skills gap. SkillsUSA provides 300,000 student members annually with valuable professional, workplace and technical skills. Lowe’s funding went to support the Schools in Need grant program, the Chapter Excellence Program, the National Leadership and Skills Conference and TeamWorks competitions held in 35 states. Since their partnership began in 2004, Lowe’s has contributed more than $14 million in support and grants to SkillsUSA.

Celebrating 10 Years of Lowe’s Toolbox for Education

The year 2015 marked the 10th anniversary of Lowe’s Toolbox for Education® (Toolbox), their signature educational grant program. Every year, Toolbox donates approximately $5 million in grants to K–12 public schools across the United States. These grants, ranging from approximately $2,000 to $100,000, support upwards of 1,000 schools per year with structural and safety enhancements, as well as upgraded learning materials and technologies. Lowe’s Heroes also pitch in, volunteering their time and skills for a wide variety of projects.  Since the program began in 2006, Toolbox has provided approximately $48 million in grants, benefiting more than 6 million children and nearly 11,000 schools along the way. In 2015, the Lowe’s Charitable and Educational Foundation donated more than $5.5 million in grants to improve 1,138 schools in 47 states. To mark the 10th anniversary of Toolbox and celebrate the achievements to date, Lowe’s launched the Letters to Lowe’s campaign. Letters to Lowe’s encouraged students, with the help of their teachers, to write to Lowe’s to share how a grant would help benefit their school. In total, nearly 4,000 students submitted letters, with the four winners’ schools each receiving a $25,000 grant.  Lowe’s Heroes will help the winners bring their ideas to life in 2016.

Habitat for Humanity

Since 2003, they’ve partnered with Habitat for Humanity International in affordable housing and community revitalization efforts to help families build strength, stability and independence in the United States. Since their relationship began, they’ve contributed more than $63 million, helping more than 5,500 Habitat families build a better future for themselves and their families. Every year, Lowe’s volunteers roll up their sleeves to support Habitat programs. In 2015, more than 2,500 Lowe’s Heroes participated, contributing thousands of hours of their time and expertise to support Habitat’s community revitalization programs. In addition to providing construction support, employee volunteers also provided technical training and skills workshops in communities and at stores throughout the United States.

Rebuilding Together

For almost a decade, Lowe’s has supported Rebuilding Together in its efforts to rehabilitate homes in vulnerable communities. Each year, Rebuilding Together mobilizes nearly 100,000 volunteers to support thousands of community revitalization projects across the United States.  Through charitable grants and volunteer activities, they provide critical renovations and revitalization services to assist low-income community members across the country. In 2015, they contributed $2.5 million to support projects in more than 100 communities across the United States, with more than 750 Lowe’s Heroes employee volunteers lending a hand. Since the start of their partnership in 2007, Lowe’s has committed $15 million in charitable contributions and nearly 31,000 volunteer hours, benefiting more than 15,000 people with essential renovations, including safety and accessibility enhancements and energy-efficiency upgrades.

Keep America Beautiful 

Over the past four years, Lowe’s has worked alongside Keep America Beautiful and its community affiliates to transform their public and natural spaces, making them places to be enjoyed by all. Since their partnership began, Lowe’s has supported community improvement programs with more than $4 million in charitable grants and thousands of volunteer hours provided by Lowe’s Heroes. What’s more, these grants have mobilized more than 40,000 national volunteers since the partnership began. In 2015, Lowe’s contributed $1 million to support 50 local projects. From Austin to Atlanta, these grants, and support from local Lowe’s Heroes, helped clean up and restore disaster sites, revitalize parks and plant community gardens.  By the numbers:

  • 50 grants
  • 517 Lowe’s Heroes Employee Volunteers
  • 751,405 flowers and bulbs planted
  • 5,166 gardens, gateways and green spaces built or maintained
  • 52,073 trees planted
  • 70 playgrounds and recreational spaces restored
  • 69,500 acres of parks and public lands cleaned and improved

American Red Cross

Since 1999, Lowe’s has teamed up with the American Red Cross to help deliver relief and recovery assistance in the immediate aftermath of a disaster. Each year, through the Red Cross Annual Disaster Giving Program, Lowe’s pledges donations that help the Red Cross plan for and respond to disasters. Lowe’s Heroes also donate their time to recovery activities. Together with customers, Lowe’s has donated more than $26 million to Red Cross relief activities, including approximately $750,000 in 2015.

First Response Team of America

Since 2012, Lowe’s has provided more than $2 million in grants, and hundreds of volunteer hours, to the First Response Team of America to bring relief and assistance to impacted individuals and families all across the United States. Armed with specialized equipment and vehicles, the First Response Team is able to access impacted areas that others cannot reach. Over the course of 2015, Lowe’s supported First Response Team relief efforts in 14 impacted communities with $750,000 in charitable donations. From towns devastated by tornadoes in Illinois and Texas, to communities affected by flooding in South Carolina, around 500 Lowe’s Heroes helped the First Response Team perform search and rescue operations, clear debris and distribute much-needed supplies.

Employee Engagement

A purpose-driven culture can’t be created overnight. Lowe's regularly examines every part of their business to ensure consistency with their values, and they empower team members to join this effort. To measure how employees feel about the company and their work environment, Lowe’s conducts an annual Employee Opinion Survey (EOS), which asks full-time and part-time staff to share their views on topics ranging from leadership to teamwork and work-life balance to personal well-being. In 2015, with the goal of determining what matters most to employees, they broadened the EOS to focus not only on employee engagement, but also on overall work experience. Themed “Without you, our story is not complete,” the survey was conducted in the United States, Canada and Mexico. Based on results, they’re proud to report:

  • Overall employee engagement steadily increased for the third year in a row.
  • All three of their U.S. business units (stores, distribution centers and customer support centers) reached or surpassed their benchmark goal of 65 percent.
  • For the second year in a row, when asked “What word describes Lowe’s to you?” the top survey response from employees was “family.”

Lowe’s leaders use the survey findings to assess how to drive positive change and implement new ideas for their company. For example, the 2015 survey invited in-depth feedback from employees on specific behaviors by their leaders. The findings were used to create a Leadership Indicator report for each Lowe’s executive, including feedback and actionable suggestions. They also launched a new internal reporting site in 2015 that provides leaders with interactive survey results, including targeted focus areas and suggestions on how to improve their approach to leading their teams.

Employee Volunteers: Lowe’s Heroes

Lowe’s employees selflessly volunteer thousands of hours to improve their communities each year. They help complete critical repairs to K–12 schools and educational centers, contribute valuable construction and repair skills to build and renovate homes, and clean up and rebuild after disasters. And the momentum continues to build. Last year, for the first time, 100 percent of Lowe’s U.S. stores participated in Lowe’s Heroes volunteer projects. They feel their employees should be acknowledged for their service, and in 2015 they started to formally track total Lowe’s Heroes volunteer hours. They also doubled the budget for each location’s Lowe’s Heroes project. Lowe’s donated more than $4 million to Lowe’s Heroes projects in 2015. In early 2016, they announced plans to give their employees the opportunity to do even more, providing eligible full-time employees with eight hours of paid volunteer time off to support approved nonprofit organizations in their communities. Some highlights from 2015 include:

Washington, D.C.: In April 2015, close to 100 Lowe’s Heroes teamed up with Rebuilding Together and Carter’s Kids to make critical home repairs and build a playground for an underserved community as part of the Rebuild-A-Block program.

Monroe, Washington: In September 2015, 11 Lowe’s Heroes completed much-needed safety enhancements to the Monroe Gospel Women’s Mission, including replacing an old wheelchair ramp. The mission supports nearly 100 women of all ages annually with temporary housing, food and counseling resources.

Billings, Montana: In the fall, 30 Lowe’s Heroes helped revitalize the Tumbleweed Runaway Program facility, repairing laundry rooms in addition to other improvements. The Tumbleweed program provides crisis counseling and additional services to runaway, homeless and other at-risk youth and their families. 

Dallas, Texas: The day after Christmas, the Dallas area was hit by 11 tornadoes that left 25,000 residents without power and destroyed or badly damaged more than 1,000 homes. In response, nearly 200 Lowe’s Heroes from approximately 40 area stores worked alongside the First Response Team of America and other community organizations to provide relief assistance, including clearing debris and helping to find personal belonging.


Disclaimer: The information contained in this Prospect Research Profile has been provided by Catalist based upon curated information from hundreds of public sources. Catalist fact checkers and analysts have verified the information contained in this report, but is not held responsible for unknown inaccuracies or false claims by the company profiled.