Today on CauseTalk radio, Megan and I chat with Chris Jarvis of Realized Worth, an expert on mobilizing employees for good causes.
Chris debunks the myths of “Done in a Day” corporate volunteerism, explains the “Proximity Factor” of employee engagement and outlines how companies can woo more employees to participate in meaningful and long-term nonprofit initiatives.
For the real deal from the guy who knows how to get employees to participate in corporate volunteering programs, tune in now!
I’m trying to learn more about volunteering and employee engagement initiatives for businesses that want more than the transactional cause marketing campaigns I specialize in. These are the days when I wish employee volunteering expert Chris Jarvis lived closer to me and not in the home of terrible baseball, Toronto.
The employee engagement side of cause marketing is mostly new to me. Sure, employee volunteers – upwards to 1,200 people for a two day event – were a big part of the Halloween event I produced in Boston for five years. But organizations focused on this area are taking employee volunteering to a whole new level with online platforms that bring causes into cubicles.
This week, Los Angeles based Causecast announced its new Employee Impact Platform, which helps companies promote and manage workforce volunteering. This can range from highlighting volunteer and community opportunities, to making matchable donations, to sharing news and updates on the company’s commitment to and progress addressing social initiatives.… Keep reading
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