links for 2008-03-17

• Safeway Checkout Promotion for Philanthropy
  The store tried two approaches and the round up model raised a lot more money. Good way to move retailers beyond the paper icon.
• http://www.jckonline.com/article/CA6540915.html?desc=topstory
  Phil McCarty, chief executive officer of McCarty Partners, a firm that specializes in strategic charity campaigns, said that JFC is planning a national event that would get children involved with helping children in need.